24 Oct Sat : Shell launches $1 petrol promotion

http://motoring.asiaone.com/Motoring/News/Story/A1Story20091022-175227.html

By Tony Ng

This Saturday, Shell will launch its biggest fuel promotion in a decade.

The oil giant has announced it will retail its new fuel economy formula, Shell FuelSave, 95- and 98-octane petrol at $1 per litre for a limited time.

The promotion will take place on Saturday, Oct 24 and will run from 10am - 6pm at all Shell stations, excluding Pasir Panjang 328, Sing Ming and Upper Bukit Timah PIE.

The discount means motorists will save at least 76 cents before the station discount. Currently, a litre of Shell's 95- and 98-octane retails at $1.767 and $1.900 respectively before discount.

Shell said it is using this promotion to educate motorists about fuel economy. Shell will distribute 800,000 copies of Shell FuelSave saving books containing driving tips, at its stations during the promotion.

Motorists can also get free fuel economy checks at all Shell stations every Saturday and Sunday between 9am and 5pm from now until Nov 15. Checks will cover tyre pressure, car service due dates and excess weight.

Mr Henry Chu, general manager for Shell, said that they have also put in place various measures to ensure the promotion runs smoothly.

These include engaging the public transport companies and Certis auxiliary police to help manage traffic and public transport during the promotion period.

Shell will also deploy additional pump attendants and cashiers at its stations.

Shell's last major promotion during National Day had caused traffic jams around its stations. Motorists lined the roads leading to to the various stations. It offered discounts of 44 cents off each litre of petrol then.